🠕 🠕 🠕 DEFINITION 🠕 🠕 🠕
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Sent : The total number of email campaigns sent from our server.
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Delivered: The total number or percentage (%) of sent campaigns which have landed in your subscriber's inbox.
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Opened: The total number or percentage (%) of delivered campaigns that have been opened or read. The average open rate would be around 15% to 26%. You have a good open rate if it meets or exceeds the average.
Unsubscribed: The total number or percentage (%) of contacts who opted out from your email campaigns.
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Spam: The total number or percentage (%) of contacts who clicked on spam in their personal inboxes. SPAM complaints should be taken seriously as they can impact your reputation. Make sure you only add contacts in your mailing list who have given explicit consent.
Link clicks: The total number or percentage (%) of opened emails that have clicked on any links in the campaign, including the unsubscribed link.
NEWSLETTER STATISTICS
CAMPAIGN STATISTICS
🠕 🠕 🠕 DEFINITION 🠕 🠕 🠕
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Clicks: The total number of times a specific link in you campaign was clicked.
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Unique clicks: The total number of subscribers who clicked a specific link in your campaign.
🠕 🠕 🠕 DEFINITION 🠕 🠕 🠕
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Clicks: The total number of times a specific link in the campaign was clicked.
SUBSCRIBER´S STATISTICS
🠕 🠕 🠕 DEFINITION 🠕 🠕 🠕
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Contact Limit: Maximum number of contacts or subscribers a client can add into their email newsletter account. All accounts come with a 500 contact limit. Upgrades on the contact limit are available.
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Contact Total: The total number of contacts or subscribers currently added in the mailing list. This includes active, unsubscribed, invalid, and complaint.
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Active: The total number or percentage (%) of contacts who opted in to receive your email campaigns.
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Unsubscribed: The total number or percentage (%) of contacts who opted out from your email campaigns.
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Invalid: The total number or percentage (%) of contacts who have undeliverable email (either misspelled or invalid).
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Complaint: The total number or percentage (%) of contacts who reported your email campaign as SPAM in their inbox.
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Sent: The email campaign was sent out from our server.
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Delivered: The sent campaign has landed in your subscriber's inbox.
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Read: The delivered campaign was opened and read.
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Clicked: The subscriber has clicked any link in your campaign at least once. It also shows how many campaigns the subscriber had clicked and the total number of clicks.
🠕 🠕 🠕 DEFINITION 🠕 🠕 🠕
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Campaign: The specific campaign of the month that was sent to your subscribers.
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Status: View at a glance the state of the email campaign that was sent to a specific subscriber or contact.
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Delivered: View at a glance if the sent email campaign has successfully landed in the specific subscriber's inbox.
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Read: View at a glance if the delivered email campaign has been opened or read by the specific subscriber.
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Opened: The total number of times the delivered campaign has been been opened by the specific subscriber.
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Clicked: The total number of times the subscriber has clicked any link in the campaign.